3. The __________ is the consumer or end user of the product/good. *
1 point
a. buyer
b. seller
c. product
d. salesperson
4. Potential _____________ are creative, inventive, and resourceful. *
1 point
a. customer
b. entrepreneurs
c. buyer
d. seller
5. The guide to a sound buying is buying the goods at the right quality and quantity at the right time and at the right ________. *
a. goods
b. time
c. price
d. place
6. These are basic necessities of people such as food, clothing, and shelter. People cannot survive without them. *
a. needs
b. wants
c. demand
d. supply
7. These are goods that people desire or wish to have. People can still live even without these products or services. *
a. needs
b. wants
c. demand
d. supply
8. He is a well-known American psychologist. He proposed the different levels of needs and human beings. *
a. Albert Bandura
b. Abraham Maslow
c. Sigmund Freud
d. Ivan Pavlov
9. Include the need for belonging, love, affection, friendship, attachments, and families. *
a. Social Needs
b. Security Needs or Safety Needs
c. Esteem Needs
d. Physiological Needs
10. Include personal worth, social recognition, and accomplishments. *
a. Social Needs
b. Security Needs or Safety Needs
c. Esteem Needs
d. Self-actualization or self-fulfillment needs
11. Are also important for survival but not as demanding as basic needs. Examples of these are employment, healthcare, and safe home. *
a. Social Needs
b. Security Needs or Safety Needs
c. Esteem Needs
d. Self-actualization or self-fulfillment needs
12. What kind of promotion is a face-to-face contact where seller and buyer have to be together? *
a. Advertising
b. Product Display
c. Sales Promotion
d. Personal selling
13. A kind of promotion that uses reinforcing techniques in the form of “buy one, take one” offers, discounts, product demonstration, trade contest, freebies and the like. *
1 point
a. Advertising
b. Product Display
c. Sales Promotion
d. Personal selling
14. It is a paid form of communication in the form of TV and radio commercials, billboards, magazine ads, newspaper paid ads, etc. *
a. Advertising
b. Product Display
c. Sales Promotion
d. Personal selling
15. This makes the people aware of the availability of the product. This enables the buyers to smell, feel and see the products good quality and features. *
a. Publicity
b. Product Display
c. Sales Promotion
d. Personal selling
16. Known as “free publicity” in the form of news releases, public appearances of company officials, and participation in industry-wide publicity efforts. *
a. Publicity
b. Product Display
c. Sales Promotion
d. Personal selling
17. It aims to create awareness towards a particular product with the end in view of making potential buyers become interested in the product and be persuaded to buy it. *
a. Promotional Strategies
b. Giving out free samples of the product
c. Participating in fairs and exhibits
d. Giving discounts or price off like a “buy one, take one” offer
Share
Answer:
3.a
4.b
5.c
6.a
7 b
8.?
9.a
10.c
11.b
12.d (not sure)
13.b (not sure)
14.a
15.a (not sure)
16.a (not sure)
17.d (not sure)
Explanation:
sorry i really am not sure if my answer answers