how can personal selling be more expensive than advertising?
Home
/
how can personal selling be more expensive than advertising?
how can personal selling be more expensive than advertising?
Sign Up to our social questions and Answers Engine to ask questions, answer people’s questions, and connect with other people.
Login to our social questions & Answers Engine to ask questions answer people’s questions & connect with other people.
Personal selling is very expensive, especially when considering the salesperson's salary, commission, bonus and travel time. Some sales reps even travel to other cities by plane. Companies incur a high cost per action with personal selling. These costs are incurred regardless of whether the sales person makes the sale. Additionally, it costs a lot of money to train your sales reps, teaching them about various products and sales procedures. That is why it best to weigh the pros and cons of personal selling versus other promotional methods.