What are the advantage and disadvantage of the website?
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What are the advantage and disadvantage of the website?
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ADVANTAGES. Your website is a place where you potentially close the deal and make a sale.
Your advertising campaigns or social media accounts often point back to your website. If you send direct mail, create an ad, or write a piece of content, it all ties with the website.
Half of the online sales are lost when visitors can’t find the content they need or want.
For example, when you post a picture with the new apparel collection on Instagram and somebody clicks on it for more information or to buy it, you want to make sure your website doesn't stop them from buying what the saw on Instagram. In this case, your website has to prove and convince your potential customer to become one.
To close the deal and make a sale your website is important as much as your social media posts, ads, etc.
DISADVANTAGES.
The information with your website could be unreliable in the event not kept up to date on a regular basis. You need to ensure that adjustments are made when it is necessary and have a disclaimer according to the reliability of the information contained within.
Also, an online site that crashes is no great for any individual. This is a significant disadvantage for any business. If the website is consistently crashing or perhaps unavailable afterward people will not be able to find info on your business therefore you could miss out on potential product sales.
Hope this helps :)