What are the dynamics of local and globally cultural production? Support your answer.
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What are the dynamics of local and globally cultural production? Support your answer
What are the dynamics of local and globally cultural production? Support your answer.
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Cultures have always been a result of the encounter of local developments with outside influence. Adventurers, traders and warriors for example brought their cultures to the world but were also influenced by what they encountered.
Only post World War II we saw the spread of a kind of global culture. Increasingly competing with and replacing parts of local culture. This, because initially this influence was embraced and welcomed. Fashion, music, literature and the alien way of living was appealing to many and seen as exciting and enriching. Chewing gum, blue jeans, comics, rock ’n’ roll etc. Culture started to be mainly produced by actively adopting elements from abroad. At the same time, a global layer emerged - the amalgamation of local habits and customs from various places. Radio and TV were major accelerators of this development. Later came the internet.
Then, two factors brought a change of view and direction. First, the real and perceived (negative) impact of outside influence on local life, such as loss of identity and jobs. Second, politicians that started to emphasize the negative sides of internationalization and globalization on local systems. Combined with the human tendencies to largely filter out the negatives of the past and the preference for simple messages created a new populist trend and cultural tension between local and global protagonists.
The increasing rejection of foreign cultural elements by larger parts of the population drove a rebound of traditional local cultures. But little new local cultural production was occurring. It was the try of a remake.
Today local and global cultural production is in decline. That’s the new dynamic. Globally due to rising fragmentation and locally as a result of the search of what originally was supposed to be there. Neglecting that culture is not static but dynamic as it is the product of reflection necessities and discoveries. Culturally, today it seems that humanity is going backward. Furthermore, society is split into those that still embrace and wish to foster global cultural production and those that aim at reestablishing the past whatever that past has ever been and delivered.
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